Here are the web development trends of 2022
Here are the web development trends of 2022
Here are the web development trends of 2022
It was back in 1989 when a scientist at CERN, developed a radical idea.
British Scientist Tim Burner Lee invented the world wide web.
Originally the “WWW” was to meet the demand for automated information-sharing. It would be between scientists in universities and institutes around the world.
And today, the whole world runs through it.
Every year, new innovations and upgrades are making things more complex and easy at the same time.
The field of web development is still evolving.
The trend of innovations never seems to stop. And in spite of the 2020’s catastrophe, there are still a lot of promising ideas out there.
So what can we expect this year?
1) Increased use of A.I. Assistant.
Data miners and scientists are understanding your preferences.
From the choice of food, you love to your favorite outfit when you hang out with friends.
All this data is collected, and compiled in various A.I. systems.
And now whenever you reach your go-to shopping website, the Algorithm will show you more of the things you love.
Like Youtube videos, the A.I. will recommend the things that attract you.
Not only will this improve sales, but it will also create a personalized experience for the users.
2) Rise in chatbots.
If you’re designing a website that acts as an e-commerce store, then this is very important.
If A.I. assistant is the peanut butter, then the chatbox is the jelly for the e-commerce sandwich.
Chatbots interact with online shoppers much like an in-store sales associate would do. Today’s shopper wants to be able to find and buy a product in just a few clicks, and if they can’t, they get frustrated. This is where a chatbot can step in and save the sale.
Around 70-80% of e-commerce websites already used chatbots in 2020.
And they are rising in numbers.
3) Mobile POV prioritized.
The world of online surfing has now been won over by smartphones.
More than 50% of online searches take place via mobile.
This means if your website isn’t optimized for the mobile view then you’ll be losing readers.
It will be worse if you think that optimizing a site for a desktop is enough because that is completely wrong.
Plus, there’s news, in May 2021, Google’s Core Web Vitals update now considers page experience as the ranking factor on search engines. This means that if your readers don’t have a great experience on your website, then you’ll lose them forever along with your ranking.
Thus, a clear sign of why mobile-first development is essential in the future and the most significant web development trends in 2021.
4) Subscriptions on the rise.
A subscriber-oriented website gives incentives for people to return.
Many famous bloggers are using a subscription-based model to increase their revenue.
The incentive can vary from giving away stuff for free to massive sales and discounts.
But the key here is that convenience is attractive for consumers/ readers. For companies, subscriptions also create a way to plan for inventory
Just like our technology, the time has come for us to now evolve.
And if there is one thing that we can learn from nature is that it’s always good to evolve.
3 Mistakes in Online Marketing that Cost You a Fortune in 2021. (+Secret solutions to all Mistakes!)
3 Mistakes in Online Marketing that Cost You a Fortune in 2021. (+Secret solutions to all Mistakes!)
the age of online marketing, people are always looking for a way to save money.
It’s easy to see why people want to cut corners in their marketing. It takes a lot of time and money to get good results, so it can be tempting to try and do things on the cheap.
But there are certain aspects that you should never skimp on if you want your business to grow – or even survive. There are many ways that people make mistakes when doing online marketing.
But we’re going to talk about 3 big ones here:
1) Having a bad Website design.
Let’s start with the most common one first.
“Never judge a book by its cover”
Ever wondered why people repeat it again and again?
Because EVERYONE judges a book by its cover.
Humans are visual creatures by nature. We crave stimulation that snatches our attention.
But unfortunately, that ability to design so well that it snatches your attention is rare.
Seriously.
Many times, designers themselves get burned out by their own work.
And they are the ones being paid to design.
Now Imagine where you stand in all this.
Chances are that, if designers take so much time to make a beautiful design, then your web designing isn’t going to win any prizes any soon.
Solution: Get a professional web designer. They will make all the difference.
You can check the links here to find what type of design suits you.
SEO isn’t a one-stop solution for all your problems. That’s a given. But it makes your online ride a lot smoother.
Most people don’t really understand the nuances of SEO. They end up dumping a lot of words without a clear understanding.
There are no focus-related keywords, no long-form keywords nor any highlights.
Results: No organic search because your description is as confusing as a five years old baby.
Yes, SEO is complex. Especially because of its regular upgrades. But that doesn’t mean there are no answers to this problem.
Solution: Hire an SEO expert. No seriously. You need one especially if you have been working for over 6 months with no growth to show for it.
It’s better to take a package that works well with your budget and brings more clients in the long term.
NOTE: By its very nature, SEO is a long-term solution that requires regular updates from your side. It takes anywhere from 3 months to a year to see results from SEO improvement.
3: No engaging content.
Content is the main core of any online presence. It’s what makes your readers engage more.
Whether you have articles on your blog site, or posts on Instagram, or even YouTube videos.
Content is king everywhere.
And yet, people botch it up every time. Every-Single-Time.
Content is what will make your brand stand out. That is what will make you authentic. And this is what can take the bulk of your time.
Solution: Engaging content requires a lot of work. It’s always better to delegate it to writers or agencies that will do the work for you.
Unless and until you are 100% sure that you can write content that is engaging.
For your online business, it’s always better to:
- a) Focus on your strength and work on it.
- b) Outsource the things that you’re weak in.
Online marketing is a delicate balance of quality and quantity. When you cut corners, it can cost you in the long run.
